Range Rover
Engineered for the road less travelled. Bold, purposeful frames built for adventurous personalities.
View RangeExpert Care · Sustainable Choice
From choosing the right frames to precision lens fitting — we handle everything with care and expertise.
Each range carefully selected for quality, style, and longevity — frames that look as good in ten years as they do today.
Engineered for the road less travelled. Bold, purposeful frames built for adventurous personalities.
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Classic British craftsmanship meets contemporary design. Understated confidence in every pair.
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Award-winning colours and silhouettes. Where playful meets polished for the style-forward wearer.
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Vibrant, versatile and surprisingly affordable. Perfect for those who love to make a statement.
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Contemporary metal frames with clean lines and refined proportions. Timeless in the truest sense.
View Range01 — Expert Care
Every pair fitted and advised by Stewart Iddon, with decades of experience. We take time to understand your vision needs, lifestyle, and preferences — not just your prescription numbers.
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02 — Sustainable Choice
We believe your eyewear choices matter beyond your face. Our frame partners share our commitment to sustainable manufacturing, ethical sourcing, and longevity over disposability. Buy once, buy well.
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03 — Same Day Service
Standard single vision lenses are often ready the same day. No waiting weeks, no chasing orders. Upload your prescription online and we'll have everything prepared before you even arrive.
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We offer the full lens range — from everyday clarity to specialist coatings and photochromic technology.
Upload it securely in seconds — we'll review it and be in touch the same day. It takes under 2 minutes.
Upload Your Prescription →Charlotte W.
2 weeks ago
I've worn glasses for 20 years and this is genuinely the best experience I've ever had. Stewart spent nearly an hour with me — not rushing, just making sure everything was perfect. The frames are stunning and the Essilor lenses are the clearest I've ever had. An absolute gem of a place.
↗ View on GoogleBen Kirkland
A month ago
Had my first pair of varifocals fitted here after years of putting it off. Stewart made the whole process completely straightforward — explained the different lens options without overwhelming me, and I walked out the same day with glasses I actually love wearing. Wouldn't go anywhere else now.
↗ View on GoogleFiona Reynolds
6 weeks ago
Really glad I chose an independent over a chain. Stewart's knowledge is exceptional and it shows — he matched me with frames I'd never have picked myself and they look incredible. The whole visit felt relaxed and unhurried. Prices are very fair for the quality you receive.
↗ View on GoogleTom Ashworth
2 months ago
Used the prescription upload feature before my visit — incredibly convenient. Stewart had already reviewed everything and we went straight into choosing frames. Collected my glasses the same afternoon. The whole process was slick and the end result is brilliant. This is how it should be done.
↗ View on GoogleKaren Oates
3 weeks ago
Came in not knowing what I wanted and left with frames I absolutely love. Stewart has a real talent for reading what suits someone — he showed me three options and every single one was perfect. The quality of the Essilor lenses is noticeable from day one. Genuinely outstanding service.
↗ View on GoogleDan Whitfield
A month ago
As someone who has always dreaded getting new glasses, I can honestly say this was a pleasure. No pressure, no hard sell — Stewart just focused on getting it right. Collected same day which I still can't quite believe. The Range Rover frames are getting compliments everywhere I go.
↗ View on GoogleAmanda Pierce
5 weeks ago
I brought my daughter in for her first pair of glasses and we couldn't have been in better hands. Stewart was incredibly patient, made her feel completely at ease, and she left genuinely excited about her new frames. The Transitions lenses are brilliant — perfect for a teenager. We'll be back.
↗ View on GooglePaul Hennessey
2 months ago
Refreshingly different from the big chains. Stewart actually listened to what I needed — I spend long hours at screens and he recommended the Xperia lenses straight away. The difference in eyestrain by the end of the day is remarkable. Transparent pricing too, exactly as shown on the website.
↗ View on GoogleNatalie Byrne
3 months ago
I've been going to big optician chains my whole life and didn't realise what I was missing. The attention to detail here is on a completely different level. My frames fit perfectly, the lenses are superb and the whole experience felt personal rather than like a production line. Highly recommend to anyone in the area.
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